Find the right name
Frequently Asked Questions
A company name must be unique, truthful, and distinguishable. It must not be misleading and must include the legal form (e.g., GmbH).
Yes. Fantasy names are allowed as long as they do not violate trademark rights and are clearly distinguishable from existing company names.
There is no exact character count that always applies – but in practice, short, concise names have proven effective: Studies show advantages for names with, for example, 5-9 characters (Based on Miller's Law -> https://en.wikipedia.org/wiki/The_Magical_Number_Seven,_Plus_or_Minus_Two)
Yes. Every company name in Austria must be registered in the company register. It will be checked whether the name is still available.
You can check the availability of the name through a company register query or trademark search at the patent office. You can also use the free name check on Firmadigital.at.
This is not legally required, but highly recommended. A suitable domain strengthens brand, discoverability, and SEO.
Yes. A company name can be registered as a trademark with the Austrian Patent Office or EUIPO and thus legally protected.
Yes, international names are allowed as long as they are distinguishable and do not cause confusion.
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